Making Room

At Christmas, we make room without thinking twice. We extend the table, find another chair, and set a place for someone we love. 

At the heart of the first Christmas was a young mother, a baby, and a world with no room to welcome them. “Making Room” carries that image into the present, where a woman stares at two lines and measures an unexpected pregnancy against everything that already feels full: her plans, her finances, and the future she imagined. 

For her, making room can begin with something small: one call. 

When someone answers, that call becomes a conversation. The conversation becomes the next appointment. A donor’s gift becomes diapers, baby clothes, and someone who is still there when another question comes. Your supporters may never be the ones who answer her call or sit beside her at the appointment, but their generosity helps ensure someone is there. 

Share “Making Room” on your donor website, in a Christmas eblast or year-end appeal, at a fundraising event, or across social media. With a message rooted in the season, this video invites supporters to help make room for her and her baby.